About Me

My name is Simon O’Donovan MBE. I’ve worked in NHS Wales for most of my adult life, supporting people with dementia, their carers and families and developing and improving services to benefit this client group. 

I recently retired from working as a Community Mental Health Nurse within a Young Onset Dementia Service. I continue to contribute to weekly CST 'Friendship Group' sessions as a volunteer co-facilitator.


I've been keeping a weekly 'Young Dementia CST Blog' to share and archive our activities resources, with the ultimate aim of providing an 'off the shelf' resource library of weekly themed CST sessions which can be used on rotation throughout the year. 


My colleagues and I have been using these approaches regularly in our day to day work and have found them beneficial. The materials provided have been tried and tested, then refined to improve and further develop them for future use.


The main aim of this website is to share our experience and resources freely, in order that others can dip in and out and use some or all of the materials provided in their own CST work. Thus it is hoped, facilitating and supporting the provision of uplifting and enjoyable sessions that optimise people with dementia's quality of life.

This site is not owned by or affiliated to any organisation. It’s a personal commitment, a not for profit exchange of ideas and a resource library which aims to enable more widespread use of CST approaches for people with dementia. 

To this end, 'Guest Blogs' are VERY welcome, but bearing in mind that no images of clients are to be used without their express written informed consent.

Please note that some images are reproduced on this blog from the internet under the 'fair use copyright' principle, in that they will only be used for educational purposes with disability groups and in no way will be linked to profit making activities.


Follow my Twitter feed for updates   @sIMon_deMEntia
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2018 Simon O'Donovan. Proudly created with Wix.com  2019

Guess The Adverts (Update)

August 16, 2019

This quiz complements the 'International Women's Day' activity, well sort of, because many of the adverts featured rely on gender stereotypes. But also this is a stand alone short CST activity session, based on long term memory recall. Hopefully members will not only recognise the advertising slogan, but in some instances remember the song as well. I've added a YouTube playlist below of some of the best ones to try out.




The idea of using reminiscence materials such as these advertising slogans with people who have a dementia diagnosis is they access long term memory, which is often better preserved than short term memory. Also they use music and rhythm which again is often better retained in people who have memory impairment. Thus people can feel an improved sense of self-worth, in so much as they have the feeling ' Well, look I remembered those things from way back!'


To make the session even more multi-sensory, perhaps have a few advertised items on stand by to try out, for example, some Bird's Angel Delight, some Marmite on toast, a cup of Ovaltine etc etc. 

Overall these activities are intended to be fun and promote feelings of nostalgia and good humour. Whilst they are intended to give members' brains a bit of a 'work out', they are not intended to be used as a memory test. Rather, let people chip in with their suggestions, give some clues, maybe describe the item if people are stuck, or give the first word or initial. Celebrate achievement, highlight positive contributions, share laughter. Avoid highlighting memory failure, rather use terms as 'Oh that was a great guess' or 'Close'. 


I hope your group members enjoy this activity. Let me know if I missed any obvious adverts and I will add them.

PS. If you want to print this sheet off for group members to look at individually before discussing answers as a group, then cross out the answers with a black felt tip pen and run off a few photocopies.


1. Do the ..... ... ... and put the freshness back - SHAKE N VAC

2. Beans means ..... HEINZ

3. For mash get ..... SMASH

4. Tell 'em about the honey mummy - SUGAR PUFFS

5. It's the tea you can really taste - PG TIPS

6. Can't you just tell those Italian wines suffused with herbs and spices from four continents - CINZANO BIANCO

7. ... ... Too orangey for dogs - KIA ORA

8. Eight out of ten cats prefer it - WHISKERS

9. I'm loving it - MCDONALDS

10. Maybe she's born with it - MAYBELINE

11. For hands that do dishes can feel soft as your face with mild green ..... ...... FAIRY LIQUID

12. Because you're worth it - LOREAL

13. ........ - The best a man can get. GILLETTE

14. Probably the best lager in the world - CARLSBERG

15. The slag of all snacks - POT NOODLE

16. Every little helps - TESCO

17. Should have gone to .......... SPECSAVERS

18. Vorsprung durch technik - AUDI

19. That's why mums go to - ....... ICELAND

20. This isn't just food this is ... food. M&S

21. Washing machines live longer with ...... CALGON

22. Kills all known germs, dead - DOMESTOS

23. The mark of a man - OLD SPICE

24. Finger licking good - KENTUCKY FRIED CHICKEN

25. Lip smacking thirst quenching ace tasting motivating good buzzing cool talking high walking fast living ever giving cool fizzing ..... PEPSI

26. Go to work on an ... EGG

27. Central heating for kids - READY BREK

28. They,rrre great - KELLOGS FROSTIES (Tony the tiger)

29. Full moon, half moon, total eclipse - JAFFA CAKES

30. Just one ........ , give it to me. Delicious ice cream from Italy - CORNETTO

31. It's frothy man - CRESTA

32. I bet he drinks .... CARLING BLACK LABEL

33. Clunk click ..... EVERY TRIP (SEATBELTS)

34. ....... says, always tell your mummy. CHARLIE (CHILD SAFETY)

35. .... ...... made to make your mouth water. OPAL FRUITS

36. My name? It's JR Hartley! - YELLOW PAGES

37. Always use the ..... GREEN CROSS CODE

38. It's as good for you today as it's always been - HOVIS

39. The growing up spread they never grow out of - MARMITE

40. Ah, .....! BISTO

41. Looks good, tastes good and by golly it does you good - MACKESON

42. Too good to hurry mints - MURRAY MINTS

43. Naughty but nice - CREAM CAKES

44. Exceedingly good cakes - MR KIPLING


46. Nah, Luton Airport! - CAMPARI

47. (Song) I'd like to teach the world to sing in perfect harmony - COCA COLA

48. Daddy or chips? - MCCAIN OVEN READY CHIPS

49. Washes whiter than ever - PERSIL

50. Three in one protection for your family - AQUAFRESH

51. I feel like ...... tonight. CHICKEN TONIGHT (RAGU SAUCE)

52. Whasssuuuppp? - BUDWEISER

53. (Song) I heard it through the grapevine - LEVIS (Launderette advert)

54. Happiness is a cigar called .... HAMLET

55. Good things come to those who wait - GUINNESS

56. It does exactly what it says on the tin - RONSEAL

57. It's good to talk - BRITISH TELECOM

58. The future's bright, the future's ... ORANGE

59. Just do it! - NIKE

60. Snap, crackle, pop - RICE KRISPIES

62. It gives you wiiings - RED BULL

63. You only get an OO with .... TYPHOO

64. Soft, strong and very long - ANDREX (Labrador puppy)

65. It's so good I put my name on it - GEORGE FOREMAN GRILL

66. Captain ........ - BIRDSEYE (Fish fingers)

67. It's delicious, it's delovely, it's ..... ....... - ANGEL DELIGHT (comes in strawberry, chocolate, banana and buttersctotch flavours)

68. Oo look Petunia, he's waving at us! - DIAL 999 FOR THE COASTGUARD

69. They're waffley versatile - BIRD'S EYE POTATO WAFFLES

70. Has there ever been a better way of ending the day? - OVALTINE (Just add milk)

71. They're jungle fresh - GOLDEN WONDER PEANUTS




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